THE ORIGIN | PRESS RELEASE

Hedonist and Good Vibes presents ‘The Origin’ – a Passage of Pleasure:  An interactive multi-sensory pop-up space about feminine pleasure and self-love

• A collaborative effort by sexual wellness brands Hedonist & Good Vibes, conceptual artist Slaja Liupa, and experience design consultancy Equal Strategy
• ‘The Origin’ explores the role of the Vulva in society and challenges the notions of personal desire and boundaries through an interactive art installation and themed workshops
• Hedonist & Good Vibes pop-up boutique where Pleasure Consultants will be present every Friday & Saturdays to educate and advise on sexual wellness and pleasure toys
• From 19th January, weekly women-only workshops focused on pleasure, relationships, sexual health and self-empowerment will also be held in conjunction with notable experts and partners
• Runs from 15th January – 31st March 2022, in The Art Space at Siri House, Dempsey
  
  

About this Pop-Up Experiential Store

Do you truly believe in self-love? Can you fully accept yourself?

Hedonist and Good Vibes invite you to explore your own desires and boundaries with ‘The Origin’ in The Art Space at Siri House. This multi-sensory pop-up installation, a joint collaboration with conceptual artist Slaja Liupa and experience design consultancy Equal Strategy, is designed as an interactive passage of pleasure through a myriad of visuals, sensations, scent and sound. 

As a symbol of divine femininity, passion and birth, the Vulva is also shrouded in the shadows of fear, guilt and the unknown. Women’s pleasure is kept in check by society’s constraints by watchful eyes and the “should’s”. By playfully subverting the visual symbol of the Vulva as part of the art installation, visitors are encouraged to reflect on their own relationships with their sensuality, pleasure and inhibitions measured against learned expectations. 

The start of the pleasure passage begins with Siri House itself. Nestled amidst the lush greenery of Dempsey Hill, the modern and luxurious feel accentuates the journey of exploration. As they enter the space, visitors are reminded that they’re in a safe and intimate space with the presence of frosted windows to protect their privacy before they enter the main installation. Once inside, the centerpiece of the pop-up is a Self-Love Prism where visitors are invited to interact with the artwork and turn their personal insecurities into positive affirmations of self-acceptance.

The Origin also integrates bespoke fragrances and music by Equal Strategy to transport visitors during the experience through scent and sound, emphasizing the importance of embracing all elements of our senses in pleasure. With a specially crafted Day & Night experience, the moodscape of the space will transition from a warm inviting scent with notes of vanilla, to a glamorous headier fragrance in the evenings to invoke one’s carnal desire. The Night fragrance will also be released as a home reed diffuser available for sale exclusively at the retail section at Siri House.    

Visitors can also shop at the pop-up boutique where they can get to know Hedonist and Good Vibes pleasure toy range up close and personal. Pleasure Consultants will be present every Friday and Saturday to guide visitors on how to choose the right toy for their needs and answer any questions they may have about sexual wellness and pleasure in a safe and inclusive environment. 

Throughout the span of the pop-up, themed women-only workshops to expand on the exploration of one’s pleasure and community-building will also be conducted on a weekly basis. They will center around pleasure, relationships, sexual health, and self-empowerment for women. Starting from 19th January, these intimate workshops will be held every Wednesday by notable experts and partners.

Through this pop-up experience, Hedonist and Good Vibes aim for visitors to reclaim the feminine power by encouraging playful exploration and personal reflection on the complexity of self-love, sexual wellness, and acceptance.

The Origin will be held in the Art Space at Siri House from 15th January to 31st March 2022, Tuesdays to Sundays from 12 - 10 pm. Pleasure Consultants will be present every Friday 6 - 9pm and Saturday 12 - 9pm. Workshops will be held every Wednesdays. 

Instagram: @theoriginsg #shecamefirst

Booking of slots with Pleasure Consultants & Workshop schedule here
High resolution visuals of The Origin here 
High resolution visuals of the Brand & Founders here

ABOUT HEDONIST

Hedonist is on a mission to make you feel good and empower you to explore your sexuality without apology. A women-forward focused ecommerce store that offers a wide range of more than 50 high quality body safe pleasure products, from vibrators, dildos, kegel balls, anal toys to lubricants, condoms, lingerie, and bondage. More than just a retail business, Hedonist specializes in organizing events that are fun, unique, and educational. These include hosting private parties for bachelorettes as well as conducting workshops in collaboration with various clubs, fitness and wellness studios. Hedonist has also partnered with luxury boutique, On Pedder, last year in conjunction with their pop-up exhibition, “Unknown Pleasures” at Takashimaya. Hedonist has since been featured on Channel News Asia, Vulcan Post, Time Out and Honeycombers. For more information about Hedonist, visit www.hedonisttribe.com and www.instagram.com/hedonisttribe.

ABOUT GOOD VIBES

Good Vibes (rebranded to Genvie) is on a mission to liberate true sexual satisfaction and enable a journey of happiness guided by one’s true pleasures. Good Vibes is a beginner friendly focused brand that offers a curated range of three high quality pleasure toys for women starting their pleasure journey, and provide a safe space for the Asian community to learn more about positive sex education. The brand has won three Transform Asia Awards 2021 for its use of Typography, Visual Identity and Tone of Voice. Good Vibes has also been featured on Business Times, Channel News Asia, Vulcan Post, Rice Media and also on National Radio Station Kiss 92. For more information about Good Vibes, visit www.wearegenvie.com and www.instagram.com/wearegenvie

ABOUT EQUAL STRATEGY

Equal Strategy is a visionary experience design consultancy and has been designing scent, music, and voice-powered brand experiences globally for over 23 years. With offices in Singapore, Malaysia, Indonesia and Hong Kong, Equal Strategy advises global brands across multiple industries on how to achieve consistency in “brand atmospherics” and connect with their customers on an emotional level to strengthen relationships and enhance brand experiences. Equal Strategy have worked with notable global brands such as Marina Bay Sands, Pan Pacific Hotel Group and New Balance. For more information about Equal Strategy, visit www.equalstrategy.com. 

ABOUT SLAJA LIUPA

Slaja Liupa is a conceptual designer based in Tokyo with a keen eye for telling stories through space and design. With a storied background in space planning and visual merchandising, Liupa’s international background in Europe, Japan and Singapore includes roles at Loewe and Etro. Her expertise in Asian studies, including Japanese and Chinese art, anthropology and language, has fueled her creative endeavors and allows her to craft experiences infused with deeper meaning.

ABOUT SIRI HOUSE

Nestled amidst the lush greenery of Dempsey Hill, Siri House is a creative lifestyle nexus that brings together art, people, culture, design, food and music - all the essential ingredients for a sought-after place of gathering. A lifestyle concept by Thai Luxury Property Developer, Sansiri, guests can choose to dine in the main restaurant, the bar or on the outdoor terrace while perusing the Art Space and a Collective Market Shop that celebrates a hot list of young artists and designers. As an extension of Sansiri, Siri House spreads a lifestyle message that inspires and resonates with the modern, well-traveled cosmopolite. For more information about Siri House, visit www.sirihouse.com.